Explore my work
A closer look at my work
Operations
Crane Service Operations
I coordinated service enquiries, technician visits, parts requirements and payment tracking.
Airtable · ClickUp · 4 images
Operations
Claims & Payment Reconciliation
I prepared insurer claims, checked tariffs, followed up on queries and corrected invoices. I matched payments to submitted claims and tracked outstanding balances.
Excel · Claims tracking & reconciliation · 6 images
Operations
Insurer Outreach & Clinic Partnerships
I researched insurers, sent clinic registration proposals and followed up through agreement discussions. I coordinated documents and handovers that helped the clinic expand its insurer partnerships and serve more covered patients.
Airtable · Outreach & agreements · 5 images
Operations
Invoices, receipts and outstanding balances
I organized invoices and payment status to make exceptions and outstanding balances visible.
Excel · Reconciliation · 2 images
Operations
Supplier options, compared clearly
I compared unit costs, minimum quantities and lead times in one decision table.
Excel · Supplier research · 1 image
CRM & Automation
From First Contact to Booked Call
I built workflows around contact creation, replies, link clicks and appointment status, with timed email messages and booking checks.
GoHighLevel · Workflow automation · 2 images
CRM & Automation
GoHighLevel CRM & Lead Automation
I organized lead stages, intake forms and automated responses so each enquiry had a clear next step.
GoHighLevel · Pipelines, workflows, forms & surveys · 3 images
CRM & Automation
HubSpot CRM & Deal Tracking
I organized deal stages, ownership and activity history to keep sales records clear and accessible.
HubSpot · Sales pipeline · 2 images
Marketing
Blog Content, SEO & AEO
I structured articles for clear reading, checked on-page SEO and added direct answers to common questions for answer engine optimization (AEO).
WordPress · Rank Math · SEO & AEO · 4 images
Marketing
Email Marketing & Audience Segmentation
I developed newsletters around audience needs, relevant offers and clear next actions.
GoHighLevel · Newsletters · 4 images
Marketing
Content Planning & Campaign Design
I organized content topics and production stages, then created graphics with clear headlines and calls to action.
Notion · Campaign graphics · 9 images
Marketing
Google Ads & Performance Reporting
I reviewed campaign spend, clicks and reported conversions through campaign and reporting dashboards.
Google Ads · Looker Studio · 2 images
Marketing
AI-assisted product imagery
I created styled product visuals with consistent lighting, composition and setting.
AI imagery · Product styling · 3 images
Executive Support
Executive Priorities, Briefings & Action Tracking
I organized priorities, decision points and action owners, then brought the information into a weekly executive brief.
ClickUp · Executive briefs · 2 images
Executive Support
A clear plan for the trip
A proposed business itinerary bringing travel windows, meeting preparation and logistics into one place.
Travel coordination · Visual direction · 2 images
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